We work on improving decision-making for individuals and teams. In three main ways.

We break down complex challenges to solvable problems. We identify specific problem points and design targeted, effective solutions.

We equip people and teams with the practical tools to reduce bias, improve judgment and solve problems effectively through lasting behavioral change.

We champion behavioral and decision science as essential life and leadership skills by sharing knowledge with the global community to foster more thoughtful, accountable action at every level.
Our clients span the globe. We respect their confidentiality. Here is what we can share from our featured work.

The head of the company spotted the need to improve their team’s decision quality. From critical thinking and accountability to communication clarity and speed.
We diagnosed actual problems, prioritised needs and designed a customised two-day workshop around a specific, important decision that the company's managers needed to make on a frequent basis.
We based the workshop on the managers’ existing journey map, and drew from evidence-based strategies and methods to present select solutions. We then helped them to customize these solutions in their own context.
The result? We helped managers problem-solve better by boosting the quality of the decision process and the way they handle uncertainty.
How we helped an international technology company improve managerial decision-making

The management and analysts of an organisation wanted wanted help in identifying why demand was so low for what they described as “an attractive, beneficial offering”.
We investigated the context of their offering and mapped the user journey based on interviews and consultations with all key players. We were able to unearth the structural and behavioral barriers in people’s way.
This helped to uncover the underlying issues that the analysts had missed. For example, the difficulty people had in understanding the value of the offer and the process they had to follow.
The result? We proposed cost-free, easy to implement changes that the organization used to quickly increase demand.
How we helped a big organization
re-evaluate their offerings and increase customer demand

The management wanted to take action to improve the way meetings were held. They felt the need to improve both on the quality and quantity of meetings, their efficacy in reaching decisions, boosting productivity and performance, but also employee wellbeing and motivation.
We designed and delivered a full-day workshop for their team. We hosted 25 participants and worked together on how to have productive meetings based on practical tools and insights from behavioral and decision sciences. For example, we explored what needs to happen before the meeting to make sure people show up prepared and interested, but also to safeguard dissenting voices from groupthink.
The result? Participants engaged with excitement and got to create their own custom solutions for effective internal as well as client meetings.
How we trained a B2B software provider in making their meetings more effective

In high-stakes sectors like finance and insurance, seasoned professionals are trusted to make complex decisions under pressure. But even the most experienced minds can fall into hidden traps — overconfidence, groupthink, narrow framing — especially when speed and certainty are prized.
A leading organization asked us to help their clients’ senior teams sharpen how they think, meet and decide.
We designed a practical, evidence-based program focused on improving decision quality across the board, from strategic choices to operational trade-offs. Using real, live challenges from participants’ own portfolios, we introduced tools to slow down thinking when it matters most, reframe stubborn problems, and generate stronger options.
Participants learned how to spot and reduce bias in team discussions, apply structured judgment methods, and build a culture where quality decisions are expected, not assumed.
The result? More rigorous conversations, clearer thinking in uncertainty, and better alignment around key business choices.
How we boosted the decision-making skills of seasoned professionals in financial services and insurance




